2025 Kickoff Weekend
With football returning to Lambeau Field for the regular season on Sunday, Sept. 7, fans can celebrate the new season with "Kickoff Weekend," presented by SiriusXM, Ticketmaster, Polaris and Verizon.
Prior to gameday, the weekend will be highlighted by a free concert featuring American rock band The Black Crowes, beginning at 5 p.m. outside Lambeau Field in the stadium's northwest side parking lot on Saturday, Sept. 6.
Parking for concertgoers is free in the Lambeau Field lots, and parking is first-come, first-served. Attendees are welcome to bring blankets and chairs to use during the show, but carry-ins such as coolers, outside food and beverages, umbrellas and tents are not permitted. A variety of food and beverages will be available for purchase in the Lambeau Field parking lot and at Titletown.
The Lambeau Field Atrium, including the Packers Pro Shop, Lambeau Field Stadium Tours, the Packers Hall of Fame and 1919 Kitchen & Tap will be open for regular hours.
The celebration will continue the next day, with Sunday afternoon's game against the Detroit Lions. Kickoff is set for 3:25 p.m. The Lambeau Field parking lots will open at 11:25 a.m., and gates will open at 1:25 p.m.
Game sponsors include SiriusXM, Ticketmaster, Polaris and Verizon, and game attendees will receive a "Kickoff Weekend" cooling towel upon entering the game.