The Packers today launched an all-new packers.com, unveiling an updated look, mobile-first design and updated features.
A popular portal for Packers fans, packers.com is one of the top-five visited sites among NFL teams.
As mobile web traffic continues to grow, with 78 percent of fans accessing content and information through mobile devices, the mobile-first design of packers.com is the core element of the re-imagined website, consolidating the desktop and mobile sites, providing a more responsive user experience.
The new design also comes with a streamlined content management system which aids in timely content production and website updates, sharing between colleagues and other clubs and improved efficiency. The content management system also allows for a more secure, stable platform, built to help enhance security, performance and accessibility.
All 32 NFL websites have begun transitioning to the new system, with each club’s website maintaining a consistent design for more continuity across the league, while still allowing teams the ability to customize according to content.
Fans can continue to use packers.com to view daily stories, videos, live press conferences, photo galleries, official team press releases, Packers history and information on Packers events.