The Green Bay Packers and ifm Razorbacks Ravensburg today announced that the clubs are teaming up to advance flag football in Southern Germany through a collaboration called "Touchdown School."
Throughout the first phase of the Touchdown School flag football program, more than 1,600 children ages 6 to 12 will be introduced to American football, with Razorbacks coaches teaching participants fundamentals and basic skills.
As part of the collaboration, the Packers provided the ifm Razorbacks with branded equipment, including pinnies, footballs, flag belts, flags and wristbands.
"The Packers are proud to work with the ifm Razorbacks to expand flag football opportunities in the Ravensburg area and southern Germany," said Mara Allen, Packers international marketing coordinator. This collaboration reflects our shared commitment to introducing, promoting and growing the game of American football across Germany."
While the Packers are in Munich ahead of the 2026 NFL Germany game, team representatives and Packers legends Randall Cobb and Scott Wells will travel to Ravensburg on Friday, 13 November to participate in the first Touchdown School camp with more than 200 program participants.
The support of Touchdown School reinforces the Packers' commitment to German communities and to growing the game of American football abroad. The Packers currently hold international marketing rights in Germany, Ireland and the United Kingdom, through the NFL's Global Markets Program, allowing the organization to pursue specialized international marketing efforts including events and programming, targeted digital initiatives, specially curated content and other fan engagement opportunities.
To learn more about the Packers' initiatives in Germany, visit packers.com/deutschland. More information about Touchdown School can be found at touchdownschool.de. Media members interested in attending the 13 November Touchdown School camp should fill out the accreditation form here.
About the Green Bay Packers: The Green Bay Packers, an iconic professional American football team established in 1919, are the only community-owned team in U.S. professional sports, with more than half a million fans owning shares in the club. Remarkably, though the team plays in Green Bay, Wisconsin—by far the smallest city in the National Football League with just over 100,000 residents—the Packers are the league's most successful franchise, with 13 championships, including four Super Bowls. The club's legendary home stadium, Lambeau Field, has sold out every game since 1960 and is celebrated as one of the best gameday experiences in sports. Generations of Packers season ticket holders are known to warmly welcome all fans to their pregame tailgate parties. The entire state of Wisconsin rallies behind the Packers, with fans proudly referring to themselves as "Cheeseheads" in a nod to the state's dairy heritage, made famous by the foam cheese hat now recognized worldwide as a symbol of the team. The Packers are more than an American football club; they are a beloved tradition that unites a community, a state and fans around the world.
About the ifm Razorbacks Ravensburg: The ifm Razorbacks Ravensburg are one of Germany's most established American Football clubs, competing in the effect® ENERGY German Football League (GFL) – the strongest national football league in Europe. Southern Conference Champions in 2025 and playoff contenders in 2026, the club combines sporting ambition with a genuine commitment to the next generation. Around 150 boys and girls between the ages of 8 and 19 are currently active in the club's youth program. The Razorbacks bring their expertise directly into schools across Ravensburg, Weingarten, Friedrichshafen and the surrounding area. Several youth players have already earned call-ups to the Baden-Württemberg state selection teams. Flag Football is at the heart of this work. As a non-contact format, it opens the door to children of all sizes, backgrounds and athletic abilities. It teaches teamwork, discipline and decision-making in a safe and welcoming environment – and serves as a natural pathway into the full youth program. At the ifm Razorbacks, sport is a means of personal growth. Respect, fairness and shared effort are the values that define the club – on the main field and on the youth pitches alike.
