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Pledge To 'Play 60' And You Could Win A Chance To Help "Kick Off" Super Bowl XLIV


Kids May Enter 'NFL PLAY 60 Super Bowl Contest' on for a Chance to be On-Field at Super Bowl XLIV and be featured on Cartoon Network

Don't just go to the Super a part of the Super Bowl.

Moments before Super Bowl XIV kicks off, one lucky kid (age 6-13) will hand the game ball to an official on the field in front of more than 72,000 fans and a worldwide television audience. Super Bowl XLIV will be played at Dolphin Stadium in Miami, Florida on February 7, 2010, and will be broadcast on CBS.

Young fans may enter the NFL PLAY 60 Super Bowl Contest online at, the NFL's official website for kids, through December 9, 2009. To be eligible, they must pledge to be active for 60 minutes a day and answer two questions about the importance of health and fitness.

The winner will be selected by a panel of NFL players committed to 'playing 60' every day. The grand prize includes a trip for four to Super Bowl XLIV and a hotel room for seven days/six nights. During last year's NFL PLAY 60 Super Bowl Contest, over 20,000 children registered for the chance to be a part of the Super Bowl by pledging to 'play 60.'

The winner of the contest will appear in a feature airing on Cartoon Network, which will support the NFL PLAY 60 Super Bowl Contest as the exclusive promotional partner.

NFL PLAY 60 challenges kids across the country to get active for 60 minutes a day. At, the NFL's official website for kids, youngsters can set fitness goals, get tips from NFL pros and share ideas for staying active for 60 minutes a day.

No Purchase Necessary to Participate or Win in the NFL PLAY 60 Super Bowl Contest. Many Will Enter, Few Will Win. Entrants must have a parent's or legal guardian's permission to participate in this Contest prior to entering. Starts 12:00:00 pm ET on 10/6/09, ends 11:59:59 pm ET on 12/9/09 ("Promotion Period"). Open to legal residents of the 50 United States and District of Columbia (excluding ME) who are between the ages of 6 and 13 as of entry date. Void in ME and where prohibited. Subject to the Official Rules, available by visiting during the Promotion Period or by sending a SASE for receipt by 1/25/10 to: NFL PLAY 60 Super Bowl Contest RULES, P.O. Box 17009, Bridgeport, CT, 06673-7009. Sponsor: National Football League.

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